Hallmark Keeps Us Laughing Through Political Season
02-05-2008Just in time for super Tuesday, Hallmark announces a new selection of cards poking lighthearted fun at the uniquely American political process and its cast of characters, including Senators Hillary Clinton and Barack Obama, President George W. Bush and former New York Mayor Rudy Giuliani.
One card depicts Hillary Clinton and Barack Obama in a heated debate over who wishes you a happier birthday. Another features President Bush saying, “The celebrification of a person’s bornfulness is a rightitude we hold dear in this nation.”
“Political parodies have a close following, although the typical venue is through the news media or late night talk shows,” said Steve King, editorial director at Hallmark. “By putting the humor in greeting cards, consumers can share a laugh over lighthearted political satire. It’s a way Hallmark is helping people connect through humor that is both timely and relevant.”
Hallmark will have new political cards available throughout the election season, some including sound and motion. These cards are available at Hallmark Gold Crown(R) stores and other fine retailers.
About Hallmark Cards, Inc.
Kansas City-based Hallmark is known throughout the world for its greeting cards, related personal expression products, and television’s most honored and enduring dramatic series, the Hallmark Hall of Fame. The company’s Crayola(R) subsidiary provides fun and imaginative ways for children to colorfully express themselves. The company publishes products in more than 30 languages and distributes them in more than 100 countries. In 2006, Hallmark reported consolidated net revenues of $4.1 billion.